Janet Rose is Professor of the Practice and Director of The Agency at the University of Kansas William Allen White School of Journalism and Mass Communications, the school's student-run strategic communications agency, which she was hired in 2014 to build. Before returning to KU she spent her career in advertising and brand strategy with McCann-Erickson, Saatchi & Saatchi X, and FCB Global, working on P&G, Coca-Cola, Walmart, and Kohl's across New York, Chicago, Los Angeles, and Kansas City. She holds a B.A. and M.A. in English and a Ph.D. in American Studies, all from the University of Kansas. She advises MAPAA on brand strategy, audience development, and communications.